Wednesday, August 12, 2020

Daily Inspiration: Olympics 2024 creative branding logo identity ideas by Grapheine

Olympics 2024 creative branding logo identity ideas by Grapheine

The olympics 2024 games are all set to have a new branding and logo identity designs. Grapheine a visual design studio came up with these branding and logo identity designs after a 48hr brainstorming session. The fluid lines and tracks symbolise Eiffel tower and sports tracks since the games are all set to take place in Paris. According to Grapheine,"A logo that tells a story of encounter and convergence. It is a profoundly humanistic and optimistic sign that offers a perspective of collective progress. An invitation to the world: 5 colours, 5 continents, all start off fairly on the track. The perspective of these lines seems to open generously to our gaze, as an invitation to participate in the celebration".

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